Brian Hull, an economist and retired chairman of The Hunger Project, spoke passionately of the importance of grassroots communication and the involvement of beneficiaries, especially women, as the key to the alleviation of world hunger. As one of the founding volunteers in Canada, he has been active for over 35 years in all aspects of The Hunger Project's activities both in Canada and globally. The mission of the Hunger Project which is to end hunger and poverty by pioneering sustainable, grassroots, women-centered strategies and advocating for their widespread adoption in countries throughout the world. By placing emphasis on sustainable management practices coming from the grassroots, especially through empowering women would go along way to ending deaths caused by both visible and invisible hunger. Visit The Hunger Foundation at http://www.thehungerproject.ca/#!the-hunger-project-difference/cea